PROJECT DETAILS

Client: BRANDS GROUP TRADING
Project: MELBOURNE COFFEE packaging pouch design

Concept designed around 4 seasons in one day

RESPONSIBLE COFFEE - RESPONSIBLE PACKAGING - FOR THE CIRCULAR ECONOMY
Design for a 100% recyclable bag from a single source polymer group with a technical barrier to oxygen and moisture for our coffee brand, designed for a circular economy.
REDUCE, REUSE, RECYCLE...

CYCLPAC

Disciplines:
Concept Creation
Illustration and Digitisation
Branding
Coffee Bag Design


‘A concept for the design was Australia, my new home, what else, Melbourne coffee, Perth coffee and so on, locally roasted coffee packed locally in recyclable packaging! I asked my long time co-worker and creative wiz Darren at AD Profile to give me a concept around 4 seasons in one day.’

Melbourne
Coffee wins
at PIDA